For example, you may want to write about a "dragonfly wire jewelry necklace with turquoise and fresh water pearls" that you made, with the goal of attracting a buyer who will pay $225.00 for it. You could title it, "Dragonfly Necklace - $225," or better, you could title it, "Jewelry Necklaces Handcrafted from Wire and Gemstones," because MORE people search for Jewelry and Necklaces than "dragonfly."